Founded in Bangalore, India in 2013, IDK sits under the umbrella of Kino Designs Private Limited, an aspiring, contemporary fashion house. Maintaining distinct identities, IDK started offering women with contemporary high street fashion tailored for every occasion. Over the years, IDK has expanded from women’s western wear to kids wear and is now looking at introducing accessories with a future insight to launch men’s wear.
While IDK Woman accentuates the feminine signature using simplicity and clean silhouettes, IDK Kids implements fun yet classy styles for kids in peppy colours and prints.
IDK is the product of a creative team filled with passion and enthusiasm that draws inspiration from its customers of all ages and geographies. Constantly striving to compliment the natural grace of the human form, we believe that elegance is ageless.